Jeremy Bloom
CEO, X Games. Founder & Chair, Wish of a Lifetime
Inspired by his close relationships with his grandparents, Jeremy founded the non-profit organization Wish of a Lifetime in 2008 in honor of his grandmother, Donna Wheeler. Jeremy’s grandparents played a pivotal role throughout his life, especially in his early years – his grandmother Donna lived with them as he was growing up, and his grandfather Jerry taught him how to ski when he was three years old by throwing candy bars down the mountain slopes.
Jeremy’s early life was profoundly influenced not only by his grandparents but also by his passion for skiing. As a member of the United States Ski Team, Jeremy had the opportunity to travel globally for competitions. While in Japan for one of his early World Cup events, he witnessed an act of kindness that left a lasting impression. On a crowded bus, an elderly woman boarded, and everyone at the front immediately stood up to help her on and ensure she was comfortably seated before the bus resumed its journey. This simple yet profound act of respect struck seventeen-year-old Jeremy, as it was unlike anything he had seen in the U.S.
Over the next several years, Jeremy observed numerous acts of kindness and respect for elders across Europe and Asia. Motivated by these experiences, Jeremy established Wish of a Lifetime to foster a similar culture of respect for older adults in the United States.
Jeremy achieved success on the ski slopes as a two-time Olympian and eleven-time World Cup gold medalist, as an All-American Football player for the University of Colorado and later in the NFL. His entrepreneurial spirit led him to co-found Integrate in 2010, an enterprise software company for marketers, where he also served as CEO. Most recently, Jeremy became the CEO of X Games.
Wish of a Lifetime was founded on the belief that older adults should be respected, honored, and supported in our society. The charity has granted nearly 3,000 life-changing wishes across all 50 states. In 2020, the organization joined forces with AARP, and Jeremy continues to serve as Chairman of the Board, furthering his mission to bring joy and respect to the lives of older adults.
In Honor of Donna Wheeler
Wish of a Lifetime was founded in living Honor of Donna Wheeler, Jeremy Bloom’s grandmother. Donna Wheeler was born October 16th, 1925 in Port Huron, Michigan. Her childhood was spent going to school and working hard on her father’s farm. As a young adult, Donna worked in the banking industry while raising her two daughters, Cheryl and Char. In 1977, Donna decided it was time for a change and moved to Colorado to live with her daughter Char and her husband. She spent many years living with them and played an essential role in raising her grandchildren.
Donna’s contributions to the family were selfless and limitless. Outside of her vocational experience, Donna is a family woman. She has maintained incredibly close relationships with all of her grandchildren as well as her daughters. Words that come to mind to describe her are altruistic, kind, empathetic, caring, optimistic, selfless, trustworthy, wise and responsible. As an older woman, Donna represents the epitome of what Wish of a Lifetime stands for.
With all of my love, respect and gratitude,
Jordan Bloom, Jeremy’s brother
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